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In pursuit of the almighty dollar
Dateline investigation: Inside story of business that attracts people with promise of easy money

Thousands of true believers gathered in celebration at arenas across the country, all convinced they've found the true path to success, to wealth beyond their wildest dreams. The promises are golden, fueling dream they do -- of luxury homes, fancy cars, yachts and private planes. So who are all these people and what are they so worked up about?
The people are distributors for a company called Quixtar, which says it's had $3 billion in sales since 1999. They say the company's special formula for success has made them rich. But their main purpose here is to tell all these thousands of other distributors that they can do it, too.
All they have to do is sell everything from the company's own line of vitamins and cosmetics to name brand appliances and electronics. For that they'll get a percentage of the sales. And if they recruit a ton of other people to do the same they'll get a percentage of the orders placed by everyone they recruit. The more people they recruit, the richer they can get. And richer, and richer and richer. Sound too good to be true? We thought it did. In fact, it sounded a lot like another company that made news several years back. Amway, a hugely successful business that came under government scrutiny, was fined and ordered to stop making unrealistic promises about income to its distributors.

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http://www.msnbc.msn.com/id/4375477/